Built on the official WhatsApp Business Platform

Run your business on WhatsApp.Not from one person’s phone.

Wovara CRM connects your WhatsApp Business number to a shared team inbox, broadcast campaigns, a full contact database and AI agents — so every customer conversation is answered, recorded and followed up.

Free trial · no card required · your number stays yours

2Shared inboxyour whole teamContact recordtags, stage, scoreAI agentanswers, escalates
Official WhatsApp Business PlatformShared team inboxAI agent trained on your contentBroadcast campaignsTemplate approval trackingContact records and lead scoringNo number sharing, no workaroundsOfficial WhatsApp Business PlatformShared team inboxAI agent trained on your contentBroadcast campaignsTemplate approval trackingContact records and lead scoringNo number sharing, no workarounds

The product

Every conversation, in one place.

A shared inbox your whole team works from, with the customer’s record open beside the chat — and an AI agent you decide the limits of.

app.wovara.in/inbox
Inbox
AllMineUnassigned
ANAnanya Sharma5mPerfect, I’ll take two of those.2
RORohit Mehta23mDo you deliver to Pune?1
PRPriya Nair1hSharing the wholesale rates now.
IMImran Qureshi3hMy order hasn’t arrived yet.1
Ananya Sharma
+91 98123 45001
Hi! Is the cotton kurta set still in stock?
Yes, in M and L. Want photos?
Yes please, and the price?
₹1,499 including delivery.
Type a message…

Shared team inbox

Assign, reply, tag and resolve together. The contact’s stage, lead score and tags sit beside the thread, so nobody switches tabs to know who they’re talking to.

app.wovara.in/chatbots
Priya — Sales Assistant
AI agent on
Agent instructions

You are Priya, the sales assistant for a clothing brand. Be warm and brief. Answer questions about products, sizes, prices and delivery. Never promise a discount — hand over to a human instead.

What the agent is allowed to do4 of 6 on
Look up the customer
Update the customer recordtakes action
Open a support tickettakes action
Hand over to a human
Send a product cardtakes action

AI agent, on a short leash

Train it on your own FAQs and policies, then tick exactly what it may do. Anything that changes real data is marked takes action — with nothing ticked it can only reply.

What it does

Sharp tools for the channel your customers already use.

Connect your own number, officially

Businesses connect their WhatsApp Business Account through Meta’s official Embedded Signup. No unofficial workarounds, no sharing passwords — the business authorises from inside Facebook and keeps ownership of its number.

A shared team inbox

Every conversation in one place. Assign chats, reply together, leave internal notes, tag and resolve. Nobody works out of a phone only one person can unlock.

Broadcast campaigns

Send approved templates to a segmented list, with delivery and read reporting per campaign, and opt-out handling built in.

Templates, tracked

Create and submit WhatsApp templates for Meta approval, then watch their status and category without leaving Wovara.

A real CRM behind the chat

Contact records, custom fields, tags, lifecycle stages and lead scoring — updated as the conversation happens, not typed in afterwards.

Agents that do the repetitive part

Scripted flows, or an AI agent trained on your own FAQs and policies that answers, updates records, and hands over to a human when it should.

How it works

Live on your own number in three steps.

01

Create your account

Sign up and start a free trial. No card needed to look around.

02

Connect WhatsApp

Complete Meta’s official Embedded Signup in a popup — new WhatsApp Business Account, or one you already own.

03

Start messaging

Your team replies from the shared inbox, campaigns go out on approved templates, automations handle the rest.

Pricing

Start free. Pay when it earns its place.

Every account begins on a free trial — no card required. Prices below are in Indian Rupees and exclude applicable taxes. Annual billing is charged as ten months for twelve.

Starter

2,499 /month

or ₹24,990 billed yearly

Contacts
5,000
Messages
5,000
Seats
5
  • 1 WhatsApp number
  • Shared team inbox
  • Broadcast campaigns
  • Scripted chatbot flows
  • API access
Start free trial
Most popular

Growth

7,499 /month

or ₹74,990 billed yearly

Contacts
25,000
Messages
25,000
Seats
15
  • Multiple WhatsApp numbers
  • Everything in Starter
  • AI agent trained on your content
  • Automation builder
  • CRM integrations
  • Priority support
Start free trial

Enterprise

Custom

Priced to your volume

Contacts
Unlimited
Messages
Unlimited
Seats
Unlimited
  • Unlimited numbers and contacts
  • White label
  • Custom AI training
  • Dedicated manager
  • SLA 99.9%
Contact sales

WhatsApp messages are billed separately by Meta at their published per-message rates, which vary by country and message category. Service messages, utility templates sent inside an open 24-hour service window, and replies through a Free Entry Point are free.

About the provider

Wovara CRM is built and operated by Go4Lead, a software company based in Rajasthan, India. We provide Wovara CRM as a hosted service: each client connects their own WhatsApp Business Account to their own workspace, and we operate the platform that sends, receives and stores those messages on their behalf.

Clients keep ownership of their WhatsApp Business Account and their data. A client can disconnect at any time from Settings → WhatsApp, or by removing our app from their Facebook account, which revokes our access immediately.

Questions

Before you ask support

Do I need a new WhatsApp number, or can I use the one I already have?

Either. You can connect a number you already use on WhatsApp Business, or start fresh with a new one. Either way it goes through Meta’s official Embedded Signup, and you keep ownership of the WhatsApp Business Account — disconnect any time from Settings or by removing the app from Facebook.

Can my whole team reply from the same number?

Yes — that is the point. Everyone works from one shared inbox, conversations can be assigned to a specific agent, and there are internal notes for handoffs. No one needs the phone that owns the number to answer a chat.

How does pricing actually work?

A subscription plan for seats and features, plus a prepaid wallet for the per-message charges Meta bills for template and session messages. You top up the wallet in advance and every charge is itemised — Meta’s cost and our fee shown separately, never bundled.

Does Meta need to approve anything before I can send messages?

Connecting a number is usually done in minutes. Message templates you want to send outside a customer-initiated conversation go through Meta’s own template review, which is outside our control and can take longer — we surface the approval status so you are not guessing.

Is my customer data safe?

WhatsApp access tokens and other credentials are encrypted at rest. Each business’s data is isolated by workspace, so one customer can never see another’s contacts or conversations. We do not sell data, and we do not use your conversations to train AI models.

What happens if I cancel?

Cancel any time from Settings — your workspace stays usable until the end of the period you already paid for, nothing is cut off mid-cycle. First payment is refundable within 7 days; see the full Cancellation & Refund Policy for specifics.